University of Hertfordshire

Mr Julian Lindley

Mr Julian Lindley

Postal address:
University of Hertfordshire, Hatfield, Hertfordshire
United Kingdom

Overview

I am a Lecturer who does not lecture and a designer who does not design.  Essentially I help students and clients see what is needed and how to attain these goals.  At UH I help students understand the value of design and see the bigger picture for design beyond just andother consumer artefact into a realm where happiness and well beign of individual, communities and the environment, technlogy all impact on the typte of future we are attempting to create.  All of this is held together by an over arching design methodology which encompasses research creative evolution and final propositions.  As a practicing designer I assist clients to understand the value of their output and use traditional design skills to optimise the products and services they provide, acknowledging all stakeholders requirements.

Design is an intellectual process of understanding which needs to be used carefully to gain real rather than perceived benefits.

DESIGN WHAT IS RIGHT NOT WHAT IS EXPECTED

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