University of Hertfordshire

Ms Nicola De Main

Lecturer

Nicola De Main

Ms Nicola De Main

Lecturer

Postal address:
University of Hertfordshire, Hatfield, Hertfordshire
United Kingdom

Overview

Over the past ten years, Nicolas work has extended beyond traditional design methodologies having managed Hussein Chalayan's design studio and subsequently set up her own label, focusing on contemporary digital print, sold through stores in the UK and Europe. She was awarded the Fashion Futures designer of the year in '04 for her debut collection. Nicola works as a consultant identifying solutions related to emerging technologies and the integration of LEDs and audio into garments. Her clients have included Nivea, Nokia, ASOS and fashion conglomerate VF Corporation.

Nicola teaches on the Fashion programme in the School of Creative Arts and continues to pursue her research interests that include; wearable technologies, and more specifically testing the properties of silicone and its relationship to haptic technology where hardware and software is embedded into the fabric creating user interfaces controlled by the wearer or viewer.

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