University of Hertfordshire

Publications

  1. 2000
  2. Management of the market research client/agency relationship

    Brennan, R., 1 Jan 2000, Getting Better at Sensemaking. Woodside, A. G. (ed.). Emerald, p. 119-141 23 p. (Advances in Business Marketing and Purchasing; vol. 9).

    Research output: Chapter in Book/Report/Conference proceedingOther chapter contribution