University of Hertfordshire

By the same authors

The Soloist in Entrepreneurial Marketing

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

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Original languageEnglish
Title of host publicationEntrepreneurial Marketing: A Global Perspective
EditorsZubin Sethna, Rosalind Jones, Paul Harrigan
Place of PublicationBingley
PublisherEmerald
Pages269-284
Edition1st
ISBN (Print)978-1-78190-786-3, 1781907862
Publication statusPublished - 2013

Notes

Peter Fraser, 'The Soloist in Entrepreneurial Marketing' in Zubin Sethna, Rosalind Jones and Paul Harrigan, eds., Entrepreneurial Marketing: Global Perspectives (Bingley: Emerald, 2013) ISBN: 978-1-78190-786-3

ID: 10555066