Enterprise and Value Research Group

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2020
SME leaders' drivers to embrace environmental uncertainty and develop their sustainable business model strategy
Brown, C. & Morrad, D., 26 Oct 2020, p. 1 - 21, 21 p.
Research output: Working paper

Open Access
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58 Downloads (Pure)
2018
Harnessing consumer behaviour to support brand development in small firms
Morrad, D., Brown, C. & Fraser, P., Sept 2018.
Research output: Working paper
2017
Dynamic Capabilities in ‘Smart’ Cities
Yin, Y. P. & Halliday, S., 27 Jul 2017, (Unpublished).
Research output: Working paper
2016
Brand-meaning co-creation by stakeholders: an interactive city brand
Merrilees, B., Miller, D. & Halliday, S., 20 May 2016, University of Hertfordshire, 25 p. (UH Business School Working Paper).
Research output: Working paper

Open Access
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1001 Downloads (Pure)

Research output