Abstract
Taking a management perspective this article reports on an exploratory study to create a set of key performance indicators (KPIs). The study adopted an action research approach and worked with six museums in England to investigate the practical application of the KBAC Matrix. The key performance indicators selected by the participating museums are listed and the paper reflects on the challenges and purposes of performance indicators in this sector.
Original language | English |
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Journal | Museums and Society |
Publication status | Accepted/In press - 14 May 2024 |
Keywords
- performance; indicators; museums; measurement; non-profit, KBAC, KPIs