Are students customers? TQM and marketing perspectives

Keyphrases

• Marketing Perspective 100%
• Higher Education 100%
• Total Quality Management 50%
• Education Policy 50%
• Policy Managers 50%
• Educator-student Relationship 50%
• Student as Customer 50%
• Paper Point 50%
• Quality of Education 50%
• High Education System 50%
• Legitimate Interest 50%
• Terminology System 50%
• Politicians 50%
• Higher Education Students 50%
• Educational Standards 50%
• Customer Orientation 50%
• Middle Route 50%
• Service Level 50%
• Design Methodology 50%

Social Sciences

• Total Quality Management 100%
• Educational Policy 50%
• Education System 50%
• Academic Standards 50%
• Customer-Orientation 50%
• Student Education 50%

Economics, Econometrics and Finance

• Quality Management 100%
• Relationship Marketing 50%
• Educational Policy 50%