Beyond advertising: in-home promotion of "fast food"

Lynne Eagle, Ross Brennan

Research output: Contribution to journalArticlepeer-review

6 Citations (Scopus)


The purpose of this paper is to discuss the range of potential influences on children's food choices, while suggesting that recent restrictions on advertising of some foods may not be as effective as expected. It aims to use home-delivered food promotional materials to illustrate the types of promotional activity that are not covered by recent regulatory actions
Original languageEnglish
Pages (from-to)278-288
JournalYoung Consumers
Issue number4
Publication statusPublished - 2007


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