Abstract
The main aim of this paper is to understand what motivates engineers to innovate in multinational corporations. It is based on a single case study within a product development unit of a multinational automotive company in the UK. The research is exploratory in nature and seeks to provide insights into what motivates certain employees to act entrepreneurially in a large rules-based operation.
Original language | English |
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Title of host publication | Institute of Small Business & Entrepreneurship |
Editors | Robert Edwards |
Place of Publication | London |
Publisher | Institute of Small Business & Entrepreneurship (ISBE) |
Publication status | Published - 2015 |
Event | Institute of Small Business & Entrepreneurship (ISBE) - TIC Building , Glasgow, United Kingdom Duration: 10 Nov 2015 → 11 Nov 2015 |
Conference
Conference | Institute of Small Business & Entrepreneurship (ISBE) |
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Country/Territory | United Kingdom |
City | Glasgow |
Period | 10/11/15 → 11/11/15 |
Keywords
- Intrapreneurship
- Networks
- Self-efficacy
- Innovation