Abstract
The main aim of this paper is to understand what motivates engineers to innovate in multinational corporations. It is based on a single case study within a product development unit of a multinational automotive company in the UK. The research is exploratory in nature and seeks to provide insights into what motivates certain employees to act entrepreneurially in a large rules-based operation.
| Original language | English |
|---|---|
| Title of host publication | Institute of Small Business & Entrepreneurship |
| Editors | Robert Edwards |
| Place of Publication | London |
| Publisher | Institute of Small Business & Entrepreneurship (ISBE) |
| Publication status | Published - 2015 |
| Event | Institute of Small Business & Entrepreneurship (ISBE) - TIC Building , Glasgow, United Kingdom Duration: 10 Nov 2015 → 11 Nov 2015 |
Conference
| Conference | Institute of Small Business & Entrepreneurship (ISBE) |
|---|---|
| Country/Territory | United Kingdom |
| City | Glasgow |
| Period | 10/11/15 → 11/11/15 |
Keywords
- Intrapreneurship
- Networks
- Self-efficacy
- Innovation
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