| Original language | English |
|---|---|
| Journal | Marketing Intelligence and Planning |
| Volume | 33 |
| Issue number | 6 |
| DOIs | |
| Publication status | Published - 2015 |
Guest Editorial: Special Issue on 'The Trouble with Brands - Provocations and Possibilities'
Ross Brennan, Sue Halliday
Research output: Contribution to journal › Editorial › peer-review
194
Downloads
(Pure)