Making Marketing Inclusive: Using Black History Month to Bridge Gaps and Build Marketing Literacy in Students

Joyce Ayesha Owusu-Barnaby; Ong DLT

Making Marketing Inclusive: Using Black History Month to Bridge Gaps and Build Marketing Literacy in Students

Joyce Ayesha Owusu-Barnaby
, Ong DLT

Research output: Contribution to conference › Presentation › peer-review

26 Downloads (Pure)

Original language	English
Publication status	Published - 19 May 2025
Event	Chartered Association of Business Schools: Learning, Teaching & Student Experience (LTSE) 2025 - University of Nottingham , Nottingham, United Kingdom Duration: 19 May 2025 → 20 May 2025 https://charteredabs.org/events/ltse2025

Conference

Conference	Chartered Association of Business Schools
Abbreviated title	CABS LTSE 2025
Country/Territory	United Kingdom
City	Nottingham
Period	19/05/25 → 20/05/25
Internet address	https://charteredabs.org/events/ltse2025

Access to Document

Ayesha and Derek CABS LTSE 2025Final published version, 2.36 MBLicence: Unspecified

Cite this

@conference{d7f5e70f493f41118641b28a82ca8d4a,

title = "Making Marketing Inclusive: Using Black History Month to Bridge Gaps and Build Marketing Literacy in Students",

author = "Owusu-Barnaby, \{Joyce Ayesha\} and Ong DLT",

year = "2025",

month = may,

day = "19",

language = "English",

note = "Chartered Association of Business Schools : Learning, Teaching \& Student Experience (LTSE) 2025 , CABS LTSE 2025 ; Conference date: 19-05-2025 Through 20-05-2025",

url = "https://charteredabs.org/events/ltse2025",

}