Abstract
European edition
Original language | English |
---|---|
Publisher | Pearson Education |
Number of pages | 648 |
Edition | 3rd |
ISBN (Electronic) | 978-1-292-01752-5 |
ISBN (Print) | 978-1-292-01751-8 |
Publication status | Published - Aug 2015 |
Gary Armstrong, Philip Kotler, Michael Harker, Ross Brennan
Research output: Book/Report › Book
Original language | English |
---|---|
Publisher | Pearson Education |
Number of pages | 648 |
Edition | 3rd |
ISBN (Electronic) | 978-1-292-01752-5 |
ISBN (Print) | 978-1-292-01751-8 |
Publication status | Published - Aug 2015 |