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Marketing Communications in Emerging Economies, Volume II Conceptual Issues and Empirical Evidence: Conceptual Issues and Empirical Evidence
Thomas Anning-Dorson, Robert E Hinson,
Genevieve Bosah
Media
School of Creative Arts
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Dive into the research topics of 'Marketing Communications in Emerging Economies, Volume II Conceptual Issues and Empirical Evidence: Conceptual Issues and Empirical Evidence'. Together they form a unique fingerprint.
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Keyphrases
Marketing Communication
100%
Conceptual Issues
100%
Emerging Economies
100%
Local Use
25%
Strategic Insights
25%
Purchase Intention
25%
Operational Insights
25%
Social Media Communication
25%
Educators
25%
Public Relations
25%
Corporate Social Responsibility
25%
Business Corporations
25%
Brand Purpose
25%
Politicians
25%
Corporate Executives
25%
Performance Improvement
25%
Customer Emotion
25%
Point of Purchase
25%
Economics, Econometrics and Finance
Marketing Communications
100%
Emerging Economies
100%
Managers
25%
Corporate Social Responsibility
25%
Social Sciences
Marketing Communication
100%
Emerging Market
25%
Corporate Social Responsibility
25%
Emotions
25%
Media Communication
25%
Public Relations
25%
Managers
25%