Abstract
Dynamism is an important matter in the strategy and an essential challenge for organizations to adopt with a war crisis. This study aims to investigate how strategic flexibility can improve the private banks' performance during a war crisis in Syria. It examined the effect of strategic flexibility with four sub-dimensions on bank performance through a survey data collected from 50 top-level managers working in five private banks in Syria. This study finds a significant relationship between strategic flexibility and the performance of operations and the ability to face crisis. It also finds a significant effect of strategic flexibility on bank performance. These findings add valued insights of the strategic flexibility and bank performance research by testing them in the war context.
Original language | English |
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Pages (from-to) | 2087-2095 |
Number of pages | 9 |
Journal | International Journal of Economic Research |
Volume | 13 |
Issue number | 5 |
Publication status | Published - 2016 |
Keywords
- Crisis
- Performance
- Private banks
- Strategic flexibility