The Importance of Evaluation: Case Study: Change4Life: Tackling obesity at a population level

David Shaw, Alison Hardy

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationSocial Marketing Casebook
EditorsJeff French, Rowena Merritt, Lucy Reynolds
PublisherSAGE Publications
Chapter19
Pages246-260
ISBN (Print)978-085702-543-2
Publication statusPublished - 2011

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