Original language | English |
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Title of host publication | Marketing Relevance |
Subtitle of host publication | Proceedings of the Academy of Marketing Conference |
Publisher | University of South Wales |
Publication status | Published - 2013 |
Event | Academy of Marketing Conf - Cardiff, United Kingdom Duration: 8 Jul 2013 → 12 Jul 2013 |
Conference
Conference | Academy of Marketing Conf |
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Country/Territory | United Kingdom |
City | Cardiff |
Period | 8/07/13 → 12/07/13 |