The Soloist in Entrepreneurial Marketing

Peter Fraser

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish
Title of host publicationEntrepreneurial Marketing: A Global Perspective
EditorsZubin Sethna, Rosalind Jones, Paul Harrigan
Place of PublicationBingley
PublisherEmerald Publishing
Pages269-284
Edition1st
ISBN (Print)978-1-78190-786-3, 1781907862
Publication statusPublished - 2013

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