The Use of Social Media in B2B Marketing and Branding: An Exploratory Study

Ross Brennan, Robin Croft

Research output: Contribution to journalArticlepeer-review

4948 Downloads (Pure)

Fingerprint

Dive into the research topics of 'The Use of Social Media in B2B Marketing and Branding: An Exploratory Study'. Together they form a unique fingerprint.

Business & Economics