When the audience decides: brave new digital world

Megan Knight

Research output: Contribution to journalArticlepeer-review


New media technologies have changed not only how content is produced and distributed, but also the audience's relationship to it. The line between audiences and producers is becoming blurred, whether the media is produced for commercial purposes or subversive ones. The rise of "the public decides" games and telephone voting on reality TV shows have given the audience power in a way that Stuart Hall could only have imagined.
Original languageEnglish
Pages (from-to)66
Number of pages1
JournalRhodes Journalism Review
Issue number28
Publication statusPublished - Sept 2008


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