University of Hertfordshire

By the same authors

Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Standard

Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study. / Liu, Erica.

Branded Spaces: Experience Enactments and Entanglements. ed. / Stephan Sonnenburg; Laura Baker. Springer, 2013. p. 157-165.

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Harvard

Liu, E 2013, Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study. in S Sonnenburg & LB (eds), Branded Spaces: Experience Enactments and Entanglements. Springer, pp. 157-165.

APA

Liu, E. (2013). Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study. In S. Sonnenburg, & L. B. (Eds.), Branded Spaces: Experience Enactments and Entanglements (pp. 157-165). Springer.

Vancouver

Liu E. Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study. In Sonnenburg S, LB, editors, Branded Spaces: Experience Enactments and Entanglements. Springer. 2013. p. 157-165

Author

Liu, Erica. / Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study. Branded Spaces: Experience Enactments and Entanglements. editor / Stephan Sonnenburg ; Laura Baker. Springer, 2013. pp. 157-165

Bibtex

@inbook{551b6ea6bf974699b171f33ab9302b1a,
title = "Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study",
author = "Erica Liu",
year = "2013",
language = "English",
isbn = "9783658015602",
pages = "157--165",
editor = "Sonnenburg, {Stephan } and {Laura Baker}",
booktitle = "Branded Spaces",
publisher = "Springer",

}

RIS

TY - CHAP

T1 - Applying Theory of Branding Synergy on Consumer Experience and Spatial Design: A Case Study

AU - Liu, Erica

PY - 2013

Y1 - 2013

M3 - Chapter (peer-reviewed)

SN - 9783658015602

SP - 157

EP - 165

BT - Branded Spaces

A2 - Sonnenburg, Stephan

A2 - null, Laura Baker

PB - Springer

ER -