University of Hertfordshire

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Guest Editorial: Special Issue on 'The Trouble with Brands - Provocations and Possibilities'. / Brennan, Ross; Halliday, Sue.

In: Marketing Intelligence and Planning, Vol. 33, No. 6, 2015.

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@article{a77ea821756049dfb02e4473f5c6115f,
title = "Guest Editorial: Special Issue on 'The Trouble with Brands - Provocations and Possibilities'",
author = "Ross Brennan and Sue Halliday",
year = "2015",
doi = "10.1108/MIP-07-2015-0139",
language = "English",
volume = "33",
journal = "Marketing Intelligence and Planning",
issn = "0263-4503",
publisher = "Emerald Group Publishing Ltd.",
number = "6",

}

RIS

TY - JOUR

T1 - Guest Editorial: Special Issue on 'The Trouble with Brands - Provocations and Possibilities'

AU - Brennan, Ross

AU - Halliday, Sue

PY - 2015

Y1 - 2015

U2 - 10.1108/MIP-07-2015-0139

DO - 10.1108/MIP-07-2015-0139

M3 - Editorial

VL - 33

JO - Marketing Intelligence and Planning

JF - Marketing Intelligence and Planning

SN - 0263-4503

IS - 6

ER -