Research output: Contribution to conference › Paper › peer-review
Submitted manuscript, 241 KB, PDF document
| Original language | English |
|---|---|
| Publication status | Published - Jul 2014 |
| Event | Academy of Marketing - Bournemouth University, Bournemouth, United Kingdom Duration: 8 Jul 2014 → 10 Jul 2014 |
| Conference | Academy of Marketing |
|---|---|
| Country/Territory | United Kingdom |
| City | Bournemouth |
| Period | 8/07/14 → 10/07/14 |
ID: 7170105