University of Hertfordshire

From the same journal

The trouble with brands ...

Research output: Contribution to journalEditorialpeer-review

  • Sue Halliday (Guest editor)
  • Ross Brennan (Guest editor)
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Original languageEnglish
JournalJournal of Product and Brand Management
Volume24
Issue1
DOIs
Publication statusPublished - 2015

Abstract

editorial

ID: 9280747