University of Hertfordshire

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Towards an Italian Marketing History

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Towards an Italian Marketing History. / Morris, Jonathan.

In: Journal of Historical Research in Marketing, Vol. 7, No. 1, 2015, p. 2.

Research output: Contribution to journalEditorial

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@article{67134994c3944d3e8d508104f34185e7,
title = "Towards an Italian Marketing History",
keywords = "Italy; marketing; history",
author = "Jonathan Morris",
note = "Jonathan Morris, 'Introduction: towards an Italian marketing history', Editorial to Special Issue, Journal of Historical Research in Marketing, Vol. 7 (1), 2015, doi: https://doi.org/10.1108/JHRM-12-2014-0036, Emerald Group Publishing Ltd.",
year = "2015",
doi = "10.1108/JHRM-12-2014-0036",
language = "English",
volume = "7",
pages = "2",
journal = "Journal of Historical Research in Marketing",
issn = "1755-750X",
publisher = "Emerald",
number = "1",

}

RIS

TY - JOUR

T1 - Towards an Italian Marketing History

AU - Morris, Jonathan

N1 - Jonathan Morris, 'Introduction: towards an Italian marketing history', Editorial to Special Issue, Journal of Historical Research in Marketing, Vol. 7 (1), 2015, doi: https://doi.org/10.1108/JHRM-12-2014-0036, Emerald Group Publishing Ltd.

PY - 2015

Y1 - 2015

KW - Italy; marketing; history

U2 - 10.1108/JHRM-12-2014-0036

DO - 10.1108/JHRM-12-2014-0036

M3 - Editorial

VL - 7

SP - 2

JO - Journal of Historical Research in Marketing

JF - Journal of Historical Research in Marketing

SN - 1755-750X

IS - 1

ER -